Respect for customers, understanding customers, exceed customer expectations continue to provide products and services, so customers are always partners. This is what we have to uphold and promote the service concept.
First, every step, the first thought is that customers in the enterprise from a seller into a buyer's market, consumer attitudes had changed. Faced with a large number of goods or services, consumers are more willing to accept good quality goods or services. Here not only refers to the quality of the intrinsic quality of the product, including packaging quality, service and a series of aspects of the product. It must therefore be comprehensive and satisfy consumer demand.
◇We should stand in the customer (or consumer) position, rather than standing up the company's position in research, design and improvement of services。
◇ Perfect service system, strengthen pre-sale, sale, service, for customers in the use of goods in a timely manner to help solve a variety of problems, so that customers are a great convenience.
◇ Attaches great importance to customer feedback, allows customers to participate in decision-making to deal with customer feedback so customer satisfaction as an important part.
◇ Do everything possible to retain existing customers.
◇ Putting all customer-centric mechanism. Which established service processes change various agencies, etc., should customer demand as the center, establish a rapid response mechanism to customer feedback.
Second, the customer is always right
1, customers are commodity buyers, not a troublemaker;
2, most customers to understand their needs, interests, this is precisely the need to collect business information;
3, since customers have a natural consistency, the same customer quarrel quarrel is with all our customers.
Third, customer satisfaction three elements:
Product satisfaction: Customer satisfaction refers to the quality of goods.
Service satisfaction: customer refers to the purchase of goods pre-sale, a service of a positive attitude. No matter how perfect the product, how reasonable the price, as it appeared in the market, we all must rely on services. To create permanent customer service.
Image Satisfaction: Refers to the public on the enterprise's comprehensive strength and the overall impression of the positive evaluation.